Cooperation Goal: Customize Haidilao's 30th Anniversary Block Gift
Haidilao aimed to have a unique and memorable gift for its 30th anniversary celebration. By leveraging Star Castle Blocks' product design capabilities in the industry, the goal was to design and produce a block gift that would not only represent the essence of Haidilao but also be a hit among its customers. This would enhance the overall experience of the anniversary event and leave a lasting impression on the guests. For example, Star Castle Blocks has a track record of creating innovative and engaging block sets that appeal to a wide range of audiences, and this expertise was crucial in meeting Haidilao's expectations.
Solutions: Full-process Collaboration from Creative Design to Production and Landing
The cooperation involved in-depth communication to reach a consensus on the customization requirements. Star Castle Blocks provided an integrated service support that included product creative planning, optimization of the design scheme, and coordination of the production supply chain. First, the creative team at Star Castle Blocks brainstormed various ideas based on Haidilao's brand image and the theme of the 30th anniversary. Then, through multiple rounds of discussions and revisions with Haidilao, the design was refined to perfection. During the production stage, strict quality control measures were implemented to ensure that each block met the highest standards. For instance, the materials used were carefully selected for their durability and safety. The production schedule was also tightly managed to ensure timely delivery. 
This comprehensive approach ensured a seamless transition from the initial concept to the final product.
Cooperation Results: The 30th Anniversary Block Gift of Haidilao Launched on Time
The result was a stunning 30th anniversary block gift for Haidilao that was launched on time as planned. The block set featured iconic elements of Haidilao, such as its famous hot pot ingredients and unique restaurant decor. It was not only a beautiful collectible but also a fun and interactive toy. Customers who received the gift were highly impressed and praised the creativity and quality of the product. This not only added a special touch to Haidilao's anniversary celebration but also generated positive publicity for both brands. For example, social media was filled with pictures and videos of customers showing off their Haidilao block sets, which increased brand awareness and engagement.
Cooperation Value: Cross-border Cooperation Sets a Model for the Industry and Promotes a Win-win for Brands
This block customization cooperation has significant示范意义 in the cross-border integration of the toy and catering industries. It showcases the potential of combining different sectors to create unique and innovative products. For Star Castle Blocks, it expanded its customer base and enhanced its brand image as a provider of high-quality and customized block sets. For Haidilao, it added a new dimension to its brand and differentiated itself from competitors. The long-term effect on the brand value of both sides is expected to be substantial. It will attract more customers and合作伙伴, and open up new opportunities for future collaborations. 
In conclusion, this cooperation is a prime example of how two brands can work together to achieve mutual success and create a lasting impact in the market.